Roblox has been a popular free online platform since its debut in 2006. It has a variety of online games, dubbed Experiences, such as the "Adopt Me" games. These games are centered around creating detailed characters using an in-game creation tool, entering the world as either a baby, child, teen, or adult, and role-playing with other users. Players then search for other interested gamers by typing phrases like "ABC for rebellious teen" or "ABC for a strict mom". Those who are interested then role-play as a family, following certain household dynamics and creating scenarios with other players.
Roblox's "Adopt Me" culture has become so popular that it has bled into other genres on the platform. Top Experiences like Brookhaven and Livetopia are meant for townie role-playing, but it's common to find players ABC-ing for a family. The majority of Roblox's demographic is 9 to 12-year-old children, but it's often the younger players role-playing as the parents while the older players pretend to be the children. In a game where kids can be anything they want, "Adopt Me" games give them the opportunity to be an adult in charge.
Roblox developers have become meticulous in their design of "Adopt Me" games, which are popular among younger players. This is due to the fact that children who ask their parents for money are more likely to spend Robux on Experience add-ons than adults. The game is no longer about finding a parent or child, but about the various amenities that the Experience has to offer. This has led to the popularity and success of the game.
Adopt Me games have a friendly role-playing community that makes the Experience dynamic and fun, driving new role-players to return for more. When playing an "Adopt Me" Experience, gamers on the entire server play with one another, leading to comical scenes such as kids at school feuding or parents brawling. These experiences lead players to seek the same fun in other role-playing games, even if they are not specifically meant for "Adopt Me" role-playing.
Roblox has thousands of top Experiences for users to explore, including "Adopt Me" and role-playing games. These are well-developed Experiences that offer mini-games and player progression. However, if "Adopt Me" games are not the user's cup of tea, Roblox has thousands of other top Experiences for them to explore.